Our Story

ACQUIRED AS AN ONGOING SHOE REPAIR BUSINESS FROM MR. GARY RUBA ON AUG. 1, 2007, THE NEW OWNER, MR. NELSON SANCHEZ HAS EXPANDED THE SCOPE OF ITS SERVICES WHICH IS NOT JUST LIMITED TO LEATHER GOODS BUT TO REGULAR GARMENTS AS WELL. TO DATE, IT IS SERVING NOT ONLY THE RESIDENTS OF MONMOUTH COUNTY WHERE THE BUSINESS IS SITUATED BUT TO THE ENTIRE COUNTIES OF NEW JERSEY AND THE METROPOLITAN AREA.

BORN AND RAISED IN ECUADOR, NELSON BELONGS TO A FAMILY OF COBBLERS FOR THREE GENERATIONS. HIS FATHER WHO IS AN EXPERIENCED SHOEMAKER PASSED ON THE TRADITION TO HIS SONS FOR WHICH EACH OF THEM NOW ARE IN THE TRADE FOR THEIR OWN VOCATIONS.  NELSON, THE YOUNGEST AMONG HIS SONS, CAME TO THE UNITED STATES IN 1986 AND WORKED FOR OTHER SHOEMAKERS UNTIL HE GOT THE OPPORTUNITY TO BE ON HIS OWN.

AS A YOUNG BOY, HE WORKED IN HIS FATHER’S SHOP AFTER CLASSES IN SCHOOL. HIS INTEREST AND PASSION FOR THE JOB HAS GROWN THROUGH THE YEARS AND FINDS IT NOT ONLY AS A WAY OF LIFE BUT AS A PLEASURE AS WELL.  HIS CUSTOMERS ARE CONTINUOUSLY GROWING THROUGH REFERRALS BY SATISFIED CUSTOMERS.  HIS SERVICES RUN FROM FIXING ALL KINDS OF SHOES, BOOTS, HANDBAGS, SUITCASES AND DO TAILORING FOR MEN + WOMEN.  HE ALSO DYES SHOES, TO HIM THERE IS NO JOB TOO SMALL AND NOTHING IS IMPOSSIBLE AS LONG AS IT’S FIXABLE.  HE ALWAYS GIVES ADVICE TO THE ADVANTAGE AND BENEFIT OF CUSTOMERS.

TWO PART-TIME EMPLOYEES MR. JOSE TOLEDO A FELLOW COBBLER AND MS. WILMA RANADA A CUSTOMER SERVICE HANDLER ASSIST HIM.  ANYBODY IN NEED OF HIS SERVICES IS WELCOMED AND YOU WILL BE AMAZED TO KNOW HIS SUPERIOR SERVICE.  HIS WORK IS GUARANTEED, AND MAKE SURE THAT HIS CUSTOMERS LEAVE HIS SHOP WITH SMILING FACES.